Insights
Category: Performance
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WordPress Core Web Vitals: 12 fixes that actually move the needle
The prioritised fix list every WP performance engagement starts with — twelve fixes ranked by impact.
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View Transitions API: should you ship it on a marketing site?
The View Transitions API is finally cross-browser. Here is what shipping it does to a marketing site’s perceived performance and the cases where it goes wrong.
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Astro 5 in production: what we learned across 8 builds
Astro 5 shipped last quarter and we have shipped 8 client builds on it since. Here is what the framework does well, where it surprised us, and the cases where it is the wrong call.
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How to actually fix bad LCP on Shopify Plus stores
Bad LCP on Shopify Plus is almost never a hosting problem. Here is where the seconds actually live and the fixes that hold up on a real merchant store.
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The death of jQuery on WordPress sites (and what to do about it)
jQuery is no longer required for WordPress core in 2024. Most themes still load it. Here is what removing it does to performance, and the migration path.
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INP is now a Core Web Vital: what changes for site owners
Google replaced FID with INP today. Here is what the new metric measures, why most sites are about to look worse on paper, and what to do about it.
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WordPress 5.5 native lazy-loading: what changes for image-heavy sites
WordPress 5.5 dropped native lazy-loading on August 11. Here is what it does, what it does not do, and the plugins you can finally retire.
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Setting performance budgets on WordPress: the 200KB challenge
Most WordPress sites ship two megabytes before content. Here is what happens when you set a 200KB budget and refuse to break it.